top of page
2013 CONGRESS
National Pharmaceutical Congress VII
October ??, 2013 - Mississauga Convention Centre
Introductory Remarks
Robin Hunter
IKARIA Canada
Topic I: Products
Peter Brenders
Genzyme
Glenn Block
Merz
Audience Q&A
Topic II: Patients
Moderator Introduction
Mark McElwain
kbs+p
Barry Stein
Colorectal Cancer Association Canada
Intensifying Patient Loyalty: A View from Consumer Psychology
Prof. Dante Pirouz
Ivey Business School WU
Audience Q&A
Topic III: People
Moderator Introduction
Mark McElwain
kbs+p
Employee Engagement at Roche Canada
Sandy Williams
Hoffman-La Roche
Integration: Art or Science?
Mike Egli
Takeda Canada
Audience Q&A
Topic IV: Pharmacists
Moderator Introduction
Andrew Senior
Target Marketing
Pharmacists: Part of the Solution
Koon Leung
Shoppers Drug Mart, SHN
Privacy and Promotion: Hot Topics in Marketing and Pharmacists
Pat Flaherty
Torys LLP
Nutritional Break, Networking
Topic V: Physicians
Moderator Introduction
Mitch Shannon
Chronicle Companies
Dr. George Freedman
Dr. Shafiq Qaadri
Topic VI: Payors/Pricing
Moderator Introduction
Ian Johnson
IMS Brogran
The Strategy for Working With Payors: Then and Now
Joan Chypya
Cipher
Dean Ast
In Initiative
Audience Q&A
Topic VII: Process
Moderator Introduction
Ian Johnson
IMS Brogran
Steve Gregory
Isiax
Patrick Cashman
Lundbeck
Audience Q&A
Concluding Remarks and Conference Summary
Mitch Shannon
Chronicle Companies
Canadian Healthcare Marketing Hall of Fame Reception
followed by
Canadian Healthcare Marketing Hall of Fame Gala Luncheon
bottom of page